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eCommerce for Medical Supplies and Healthcare Organizations - Medical / Health Care
Futureproof your business with a solution tailored for the complexity of medical supplies eCommerce
Due to increasing healthcare expenditures and technological advancements, the medical supplies market is predicted to grow to $432.6 billion by 2025.
To compete in this rapidly growing market, manufacturers and equipment sellers require medical eCommerce tools designed for the needs of the healthcare industry. Making the move online with a medical B2B platform is the only sustainable way to keep customers happy, increase sales, reduce costs, and improve operational efficiency.
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Increase Sales
Grow your customer base and expand your market share
- Set up a medical equipment eCommerce website and start selling medical supplies via an easily discoverable online, SEO, and mobile-friendly online store. Provide transparency into the ordering information and inventory status. Offer industry-specific catalog, pricing, and payment options and keep your funnel filled with new incoming leads.
- Reach customers wherever they are. White-label manufacturers, OEMs, and distributors need eCommerce for medical supplies to reach their audience effectively. Regardless of the industry you’re in, offer your customers exactly what they need.
- Easily expand to new locations and industry areas with a global medical and healthcare eCommerce platform able to service multiple companies and sites, and support numerous languages, currencies, and location-specific payment options.
- Gain control over what and how much you sell. Health product regulations vary between industry, country, state, and region. Thus, the ability to limit product and service visibility based on customer location facilitates your expansion to new markets.
- Ordering medical equipment shouldn’t be full of friction. Offer personalized experiences through unique online portals to buyers from different verticals and practice areas with catalogs, pricing, and shipping tailored to their needs. Reduce churn, improve customer experience and satisfaction, and increase revenue. Explore Free Demo
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Improve Customer Experience
Boost sales and increase your average order value
- Unlock your sales team’s potential. Build a customer-facing self-serve online portal tailored to your industry. Free up your medical device sales from mundane tasks and focus on meaningful interactions with your leads, customers, companies, and partners.
- Online customers search first, ask questions later. Simplify the customer journey when evaluating your products and services. Offer them a powerful search engine with autocomplete functionality and the ability to fetch results by product name, attribute, description, SKU, and other identifiers.
- Accommodate every customer’s requirements. Give your B2B customers multi-level, permission-based access to medical device eCommerce catalogs, ordering, and payments. Fine-tune your offerings with the most relevant promotions and cross-sell recommendations.
- Make negotiating orders an intuitive process. Request for Quote (RFQ), configure price quote (CPQ), and quote to cash (QTC) workflows are seamlessly integrated into your eCommerce platform. Negotiate, conclude, and track contracts in one place, so that it’s easy to encourage customers to re-order products and services when it’s time to replenish stock. Explore Free Demo
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Automate Your Business
Reduce your costs and improve operational efficiency
- Automate your online medical equipment sales. Shake up your industry and sell products and services in a new way with medical eCommerce. By enabling your customers to order 24/7 from a personalized online eCommerce medical devices portal, your order handling costs are cut tenfold.
- Keep in close touch with your audience. Power up your sales and marketing team with an industry-grade CRM system seamlessly integrated with your medical B2B platform and available on the go from any mobile device.
- Streamline your internal processes. Manufacturers, equipment sellers, or service providers can save time and money with automation. Use eCommerce automation to design your workflows, so that crucial processes such as contract agreements and negotiations never go wrong or result in lost deals.
- Manage multiple sites, companies, and organizations. Build complex and independent websites and divisions mirroring your organizational hierarchy. Launch a B2B marketplace for healthcare supplies. Maintain accurate data on each brand or performance of sub-division.
- Centralize data and integrations. Keeping your systems such as ERP, WHMS, and CRM in sync with a modern API-friendly medical device eCommerce platform breaks data silos within the company, improves communication between departments, and eliminates costly human errors. Explore Free Demo
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Future-Proof Your Business
Build a future-proof online medical supplies business
- Be ready for the future. Have the capabilities and features that you need now and tomorrow. Grow your online presence without fearing the need to re-platform, or worrying about website performance issues.
- Embrace the complexity of your business. Choosing a platform able to support equipment sales via B2B and B2C, B2B2C, B2G, or a medical B2B marketplace, OroCommerce makes sure you can stay flexible and easily diversify and shift markets and selling strategies.
- Scale and grow effortlessly. When it’s time to grow, you shouldn’t have to wonder if your medical equipment eCommerce website is capable of handling more traffic, customers, or products and services. Build shopping experiences more customers will come back to.
- Roll out medical equipment faster. Growing or shifting to a new market is difficult. Double the speed of implementing new technology, quickly react to B2B trends and grow sales with medical supply eCommerce. Explore Free Demo